Located to the north-east of Crowley, the site lies between the urban development to the west and the agricultural development to the east. The design seeks to mediate this threshold and express the importance of the local agricultural development to place.
This new facility is envisioned as an extension of the landscape which emerges from the east and rises towards the west. Comprised of four primary programmatic parts (dining room, lecture hall, meeting / conference rooms and ballroom) the program is expressed as four bars that vary in width and height. These subtle variations are dictated by programmatic requirements and will result in a more intuitive user experience. A percentage of the site is allocated for amenities such as education and environmental awareness. The conference center can become an educational tool to inform the greater public about sustainability, agriculture and local flora.
Rice is the primary economy in the Parish and city of Crowley. Rice fields create a beautiful mosaic that blanket the landscape. Contours follow the natural topography, control water run-off and delineate rice paddies. As technology has advanced the rice fields have evolved from a more fluid configuration to a more orthogonal configuration. This results in a more efficient layout and maximizes the yield.